Non-Traditional Offline Advertising Channels in Barbados - Do They Work?

AE Quarterly September 2018

About the author(s)

Stacia Howard is the Managing Director of Antilles Economics.

More from this edition
Social Media Penetration in Barbados

The use of social media has become commonplace in Barbados. In a survey conducted by Antilles Economics in May 2018, we confirmed that 84.4% of Barbadians are active on at least one social media platform.

Read more

Snapshot of Consumer Confidence 2018H1

Antilles Economics conducted a survey of Barbadian consumer’s perceptions of economic conditions in May 2018, around the time of the general election. Respondents were pessimistic about their households’ current conditions, with 45% saying that their household’s situation was worse today than one year ago.

Read more

Most recent from Marketing, Branding and Customer Experience
From the blog

Subscribe to our Newsletter